Field Notes No. 1Culture · Essay · Napper Tandy
Taste doesn’t scale. Everything around it can.
· 4 min readRead the essay
Essays and a weekly letter
Field Notes.
Dispatches from where frontier AI meets the creative industries.
Written by Napper Tandy, Kieran Mallon and Abdo El-Mobayad.
The letter · every Tuesday
Field Notes No. 1Catalogue & IP
Your catalogue is a dataset. Treat it like one.
Kieran Mallon
The frontier
On their own terms
What a creative company should keep hold of when it brings in AI.
Abdo El-Mobayad
The talk · ADEThis week · 6 October
Five things from across the web.
What we read, watched and argued about this week. Each one read in full by one of us, and the initials say who picked it.
Get it in the letter every Tuesday
Watch · The Every PodcastWhat OpenAI’s DevDay means to the creative industries
- 01Making got cheaper again
- 02Agents for the work around the work
- 03A shopfront inside ChatGPT
- 04Room for unreleased work
Jeffrey Katzenberg@jeffreykWNDR · 23 Sep“The tools-versus-no-tools argument is a trap.”Katzenberg wants artists fighting for terms instead of against toolsRead the post
Joseph Clark on why he’s keeping AI out of Oh StudioCreative BoomRead on Creative Boom
How Netflix is using AI to personalise streamingFortuneRead on Fortune
US appeals court rejects ‘fair use’ defence over AI trainingMBWRead on MBW
Field Notes
Essays.
01 · Culture
Taste doesn’t scale. Everything around it can.
02 · Catalogue & IP
Your catalogue is a dataset. Treat it like one.
Coming 14 Oct
03 · The frontier
On their own terms
Coming 16 Oct
The letter
Field Notes, every Tuesday.
The week’s best where creativity meets AI. From Napper, Kieran and Abdo.
- A note from one of us
- The essay
- Five things from across the web
- Your turn
Atlas.No. 1 · 6 October 2026
Field Notes
Dispatches from where frontier AI meets the creative industries.
Welcome to Field Notes.
I like creative businesses partly because belief matters in them. Someone hears a record, sees a performance or meets an artist and thinks there’s something here.
Napper
The essay · Culture
Taste doesn’t scale. Everything around it can.
Napper Tandy · 4 min read
Iteration and repetition are very often the riverbed of creativity.
Written by
Napper, Kieran and Abdo.
Kieran Mallon
Co-founder, Product and strategy
Your catalogue is a dataset. Treat it like one. · Coming 14 Oct
Abdo El-Mobayad
Co-founder, CTO
On their own terms · Coming 16 Oct